Blueberry & Third
Virginia | Indiana 🇺🇸
Born from a desire to return to the roots of play, Blueberry & Third is a premier manufacturer of heirloom-quality toys that celebrate simplicity, durability, and domestic craftsmanship. By bridging the gap between traditional aesthetics and modern safety standards, the company creates intentional playthings designed to spark imagination without the need for screens or batteries.
Heartland Craftsmanship
Blueberry & Third operates with a unique manufacturing footprint that spans two states with deep woodworking and industrial traditions: Virginia and Indiana.
Virginia Artistry: The brand’s design and initial artisanal production are rooted in the Commonwealth, where local craft influences the timeless, "old-world" feel of their collections.
Indiana Precision: Leveraging the legendary manufacturing expertise of the Hoosier State, Blueberry & Third scales its production using high-quality materials and rigorous safety testing, ensuring every toy can withstand generations of play.
The Philosophy of Play
At the heart of the brand is a "quality over quantity" mindset. Blueberry & Third believes that toys should be beautiful enough to display on a shelf yet rugged enough for the backyard. Their commitment to 100% Made in the USA production isn't just about a label—it’s about ensuring every piece is crafted from sustainable hardwoods, finished with non-toxic, child-safe sealants, and produced under ethical working conditions.
Why Blueberry & Third?
Safety First: Every product undergoes stringent testing to meet and exceed American safety standards, providing parents with total peace of mind.
Sustainability: By sourcing materials and labor from Virginia and Indiana, the company maintains a low carbon footprint and supports local economies.
Heirloom Quality: These aren't disposable toys. Each item is engineered to be passed down from sibling to sibling, and eventually, generation to generation.
